Customized Consulting
Our in-house studio offers a wide range of consumer and design trend research, made to measure for your specific business needs. From custom color palettes and trend forecasts, to broad based consumer insights and visualizations, our experienced team of forecasters, designers and storytellers will bring new light, fresh thinking and actionable ideas to the table. Our four key areas of focus: Consumer Insights & Strategy, Design Ideation & Innovation, Mid-Life Consumer Design and Messaging, Sustainable Design. Get in touch to see our capes.
Consumer Insights & Strategy
Our in-house studio offers a full range of custom research,tailored specifically to your business needs:
• Consumer insights and illumination
• Muse’ creation and visualization
• Market research analysis and synthesis
• SWOT analyses and solves
• Claims and benefits research
• Storytelling, naming and wordsmithing
Design Ideation & Innovation
Our in-house studio offers a full range of design services:
• Custom color palettes
• Custom trend forecasts
• Visual research
• Visual boards
• Fabric and material research
• Sample and stimulus buys
• Product research and development
• Hands-on innovation workshops and prototyping
M-Power Insights:
Design & Messaging for Midlife Consumers
Consumer insights and design direction to designers, product developers and marketers interested in seeing, understanding and reaching the oft-ignored $93T midlife consumer (aged 50+)
• Midlife consumer profiles and visualization
• Lifestyle and design direction
• Targeted messaging and storytelling
• Trend translation
Green House x Trend House:
Sustainable Design and Development
GreenHouse was created to help our clients take steps towards a more sustainable future. Information is available in published or custom formats.
• Key sustainability issues: the consumer landscape and the
product brandscape
• Pragmatic solutions for product design and packaging
• Stellar examples from the worlds of fashion, beauty and
consumer products
• Our experienced consulting team offers clients:
• Customized research
• Global sustainability trend presentations
• Hands-on innovation workshops